We believe in simple things.
The sound of wheels rolling on tarmac.
The labored breath that follows a heart-burning effort on your local climb.
The pain, the joy and the frustration that only cycling can bring.
We believe in getting better. In riding on our own terms. In standing out without shouting.
We believe in performance.
We believe in being unapologetically ourselves.
Unmarked originated from these beliefs.
We're two Italian friends who grew tired of what cycling has become: appearance over substance, logos louder than the riders wearing them, the ride itself lost in the noise.
We don't want to be a billboard for the next overpriced brand.
We want to push until our legs give out and look good doing it.
And that’s what we are bringing to you.
Welcome to unmarked.